About the Role
responsible for promoting a product, service, or brand through various digital channels. Their responsibilities may include:
Conducting search engine optimization (SEO) to improve website visibility in search results
Creating and managing pay-per-click (PPC) advertising campaigns
Utilizing social media to promote the brand
Developing and distributing valuable and relevant content
Managing email marketing campaigns
Promoting the brand through mobile devices and networks
Analyzing website and campaign performance using data and metrics
Recruiting and managing affiliates
The specific responsibilities may vary depending on the organization and the specific role, but the overall goal is to drive profitable customer action through effective digital marketing efforts.
Requirements
The successful candidate will have expertise in a variety of digital marketing specialties, including:
Search Engine Optimization (SEO): You will be responsible for improving our website's visibility in search engine results pages, conducting keyword research, optimizing content, and building backlinks.
Pay-Per-Click (PPC) Advertising: You will create and manage paid advertising campaigns on platforms such as Google AdWords and Bing Ads, conducting keyword research, writing ad copy, managing bids, and analyzing campaigns.
Social Media Marketing: You will use social media platforms to promote our products and brand, creating and curating content, managing profiles, and conducting community management.
Content Marketing: You will create and distribute valuable, relevant, and consistent content to attract and retain our target audience, ultimately driving profitable customer action. Your responsibilities will include content creation, strategy, and distribution.
Email Marketing: You will use email to promote our products and brand, managing email lists, designing email templates, and analyzing email campaigns.
Mobile Marketing: You will promote our products and brand using mobile devices and networks, creating mobile-friendly content, developing mobile apps, and conducting mobile advertising campaigns.
Web Analytics: You will use data and metrics to understand and improve our website's and online campaigns' performance, setting up and maintaining tracking code, generating reports, and conducting data analysis.
Affiliate Marketing: You will promote our products and brand through affiliates who receive a commission for each sale or lead they generate, recruiting affiliates, managing relationships, and conducting affiliate marketing campaigns.
We are seeking a highly motivated individual with a passion for digital marketing, excellent communication skills, and the ability to work in a fast-paced environment. If you possess the skills and experience we are looking for, we would love to hear from you!
About the Company
Dieture is a leading app-based healthy food subscription and delivery business founded in Qatar.
Dieture combines ready-to-eat healthy food delivery, dietitians who physically consult at its clinics, and a mobile application that helps customers self-manage their subscriptions. Positioned as a premium brand, Dieture has operated in the domestic market since its inception in August 2018.
Dieture now houses some renowned names in culinary fields in its hot and pastry kitchen, with a team size of 50 employees. After two successful versions of our solution, we are now building the next version of the Dieture app and tech.